AMPS joins forces with the CEA to deliver exclusive CESAR & ECV Pricing

Exclusive pricing for AMPS members

AMPS have joined forces with the CEA to deliver exclusive CESAR & ECV Pricing – Lifetime Protection without any ongoing costs

AMPS are proud to announce an exclusive partnership with the Construction Equipment Association (CEA) to offer members preferential pricing on the official CESAR Scheme and its powerful Emissions Compliance Verification (ECV) extension. This partnership provides AMPS members with access to the UK’s leading theft deterrent and environmental compliance system, at a reduced cost and with no annual fees or monthly charges. Once fitted, your equipment is protected for life.

See the CESAR Brochure here.

Why Manufacturers are backing the CESAR ECV Scheme

  • Proven theft deterrent. The CESAR Scheme, powered by Datatag ID Ltd, has helped fight construction and agricultural machinery theft since 2008. CESAR-marked machines are far easier to identify and recover than unmarked ones, making them a far less desirable target for criminals.
  • The industry standard – widely adopted. Approximately 90% of all construction and agricultural machinery sold in the UK is now protected by the official CESAR Scheme. The distinctive triangular CESAR ID plate, featuring state-of-the-art visible and covert ID technology, is widely recognised and trusted by law enforcement and industry professionals alike.
  • Enhanced compliance verification with CESAR ECV. CESAR ECV extends the system’s capability by verifying a machine’s emissions category using tamper-proof, colour-coded labels. These are directly linked to the secure CESAR database—supporting compliance with Low Emission Zones and major infrastructure projects such as HS2. Backed by the Energy Saving Trust, the Cleaner Construction for London initiative, and top UK contractors, ECV delivers immediate, on-site verification for environmental assurance.
  • One-Time Installation – Lifetime Protection. Installed easily at the point of manufacture, importer, or distribution, CESAR and CESAR ECV provide long-term peace of mind. No subscriptions. No renewals. No hidden fees.
  • Streamlined Registration & Free Technician Training. Online registration options are available for quick, efficient setup. Plus, free training for technicians (subject to terms) ensures smooth integration into your production or distribution pipeline.

Now’s the Time to Act

With most of the UK construction and agricultural manufacturers already onboard, supporting CESAR/ CESAR ECV, it not only enhances your product offering but also aligns your brand with trusted security, compliance, and innovation.

Why not join the thousands of machines already protected. Take advantage of exclusive pricing for AMPS members and help your customers safeguard their investment – and meet tomorrow’s environmental standards today.

For full details on how AMPS members can access these preferential rates, contact Rachel.Hamilton@datatag.co.uk